Yolanda De la Torre

Victoria’s Mexican Food • Mission Marketplace • Oceanside, CA

Looking for better opportunities for their family, the De la Torres opened Victoria’s Mexican Food at Mission Marketplace in 1996, and over the 25 years since, it has become a verified local favorite. In Oceanside, CA, where Mexican fare can be found on every corner, that’s quite a feat. Customers consistently rave about their great service, great prices and the delicious, authentic food. Yolanda De la Torre, sister of the founder, is the current owner.

Yolanda credits her team’s incredible work ethic as the key to their success. With exceptional time management, they’ve learned to consistently work smarter and more efficiently. They’ve also listened to their customers and have implemented their suggestions.

Like every business, they encountered obstacles during their start-up phase. Yolanda says the language barrier was initially their greatest challenge. Outfitting the business with the right equipment and finding ingredient suppliers was the next hurdle. The De la Torres’ persevered and thrived.

And, they’re happy to be part of Mission Marketplace.

NewMark Merrill has supported us numerous ways over the years. From hosting customer-driving events, to providing sanitation stations during the pandemic, to always promptly responding when we have an issue or request. Being a small business owner is rewarding because, after working hard for the past two decades, everything is well-established. All the hard work has paid off, and our new generations can take over some day.